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V7 SPORT
I conceived the Moto Guzzi V7 Sport content using film adapted
to the new experimental Instagram format, aimed at emphasizing the motorcycle's inherent 'grinta' and its aggressive styling lines.
DETAILS
High-impact social content focusing
on the exquisite design
and intricate details of various motorcycle models.
DETAILS
For several social media assets, I leveraged generative AI tools in combination with the Adobe Suite.
This allowed me to seamlessly integrate original motorbike photography into diverse, high-impact environments, enhancing the visual storytelling while maintaining brand consistency.motorcycle models.
SOCIAL CONTENTS
NEW FACTORY
For this brief, the client asked us to communicate the innovation of the new factory.
The new Moto Guzzi factory embodies innovation that continues to move and advance.
We tell this story by utilizing the circle, a reference to the wheel,
as the central element of the narration.
MOVING
THE INNOVATION
EICMA 2025
INNOVATION
Created for EICMA 2025, this content advances the narrative
of the new factory's innovation, documenting its journey to the exhibition. The campaign highlights rigorous testing, intricate
bike details, and—crucially—the brand-new colorways revealed
as a world premiere.
MOTO GUZZI
In this section, you will find some of the work I performed for the client: Moto Guzzi
during my time at UTOPIA.
In this section, you will find some of the work I performed for the client: Moto Guzzi during my time at UTOPIA.
MOTO GUZZI
MOVING
THE INNOVATION
NEW FACTORY
For this brief, the client asked us
to communicate the innovation of the new factory.
The new Moto Guzzi factory embodies innovation
that continues to move and advance.
We tell this story by utilizing the circle, a reference
to the wheel, as the central element of the narration.
SOCIAL
CONTENTS
DETAILS
High-impact social content focusing on the exquisite design and intricate details of various motorcycle models.
V7 SPORT
I conceived the Moto Guzzi V7 Sport content using film adapted to the new experimental Instagram format,
aimed at emphasizing the motorcycle's inherent 'grinta'
and its aggressive styling lines.
DETAILS
For several social media assets, I leveraged generative AI tools in combination with the Adobe Suite. This allowed me to seamlessly integrate original motorbike photography into diverse, high-impact environments, enhancing the visual storytelling while maintaining brand consistency.
EICMA 2025
INNOVATION
Created for EICMA 2025, this content advances the narrative of the new factory's innovation, documenting its journey to the exhibition. The campaign highlights rigorous testing, intricate bike details, and—crucially—the brand-new colorways revealed as a world premiere.