Can Mark Rober sneak people afraid of bats through a bat-filled cave without disturbing a single one? Join us to find out as we test the X Shore PRO’s ultra-quiet motor. It’s stealth and hilarious reactions!
SILENCE
CONCEPT
Can the X Shore PRO conquer the wild Colorado River? Watch BoatTEST push its agility, speed, and handling to the limit. It’s performance and pure excitement!
PERFORMANCE
Can the X Shore PRO’s ultra-clean motor whip up a giant vat of cream at the Utica Ice Cream Festival? Join First We Feast to see sustainability meet deliciousness in a whole new way!
SUSTAINABILITY
Can the X Shore PRO handle a boatload of jellyfish? Join Brave Wilderness as they test its impressive capacity and tackle jellyfish overpopulation. It’s environmental action and a splash of adventure!
CAPACITY
At the request of the Swedish company Xshore, a leader in the production of fully electric and eco-friendly boats, we created a promotional campaign for the brand, specifically focusing on their X-Shore PRO boat in the North American market.
The campaign concept is to showcase the boat's capabilities by having it tackle challenges designed to highlight its capacity, sustainability, maneuverability, and silence. These challenges are intended to be entertaining and shareable on social media.
