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KEY VISUAL DEVELOPMENT
Form, Fluidity & Perspective
A selection of key visuals I developed to define the film’s aesthetic direction.
These studies were instrumental in establishing the look and feel during
the creative research and approval process.
I explored specific angles to highlight the Ferrari Amalfi’s most defining features
and its visual synergy with the water. My focus was on capturing the complexity
of light refraction and the dynamic fluid patterns
created by the car’s interaction with the surface.
Fluid Motion & Surface Study
Visual research and storytelling studies focused on fluid dynamics.
I designed these frames to explore the path of water droplets along
the Ferrari’s curves, highlighting the harmony between the movement
of the elements and the car’s iconic silhouette.
Beyond the film production, I contributed to the broader communication strategy by developing these graphic proposals for event invitations.
These concepts were designed for high-profile launches and private events, ensuring a premium experience for Ferrari’s exclusive clientele.
Official Launch Film Description
Collaborated with the production team to create the global launch video for the Ferrari Amalfi, capturing the soul and performance of this extraordinary new model.
FERRARI AMALFI
INVITATION DESIGN
Much of Ferrari’s storytelling lives within its owner-exclusive app.
I curated the in-app visual assets, ensuring they remained faithful
to the brand’s signature tone while advancing the project's core concept.
These specific visuals feature elite Ferrari drivers
for a high-profile invitation-only event.
IN-APP COMUNICATION
FERRARI
In this section, you will find the projects
I worked on for Ferrari during my time
at M+CSAATCHI
In this section, you will find the projects I worked
on for Ferrari during my time at M+CSAATCHI
FERRARI
FERRARI AMALFI
Official Launch Film Description
Collaborated with the production team to create the global launch video for the Ferrari Amalfi, capturing the soul and performance of this extraordinary new model.
KEY VISUAL DEVELOPMENT
Form, Fluidity & Perspective
A selection of key visuals I developed to define
the film’s aesthetic direction.
These studies were instrumental in establishing
the look and feel during the creative research
and approval process.
I explored specific angles
to highlight the Ferrari Amalfi’s most defining features
and its visual synergy with the water.
My focus was on capturing the complexity
of light refraction and the dynamic fluid patterns
created by the car’s interaction with the surface.
Fluid Motion & Surface Study
Visual research and storytelling studies focused
on fluid dynamics. I designed these frames to explore
the path of water droplets along the Ferrari’s curves, highlighting the harmony between the movement
of the elements and the car’s iconic silhouette.
INVITATION
DESIGN
Beyond the film production, I contributed to the broader communication strategy by developing these graphic proposals for event invitations.
These concepts were designed for high-profile
launches and private events, ensuring
a premium experience for Ferrari’s exclusive clientele.
INVITATION
DESIGN
Much of Ferrari’s storytelling lives within its owner exclusive app. I curated the in-app visual assets,
ensuring they remained faithful to the brand’s signature tone while advancing the project's core concept.
These specific visuals feature elite Ferrari drivers
for a high-profile invitation-only event.